What is Graphic Design?

Graphic design is a craft where professionals create visual content to communicate messages. By applying visual hierarchy and page layout techniques, designers use typography and pictures to meet users’ specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience.

Why Graphic Design is important?

Good graphic design will help a business to gain high visibility which in turn can lead to increased sales. Attractive visuals, effective communication of ideas, higher visibility and enhanced credibility push traffic to your brand. Increased traffic leads to more opportunity.

What are types of graphic design?

The 8 fundamental types of graphic design are:

  • Visual identity graphic design
  • Marketing & advertising graphic design
  • User interface graphic design
  • Publication graphic design
  • Packaging graphic design
  • Motion graphic design
  • Environmental graphic design
  • Art and illustration for graphic design